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The Wily Beat on Wall Street

Ever wondered about this Stanlard N. Poor guy the news is always talking about? Or why he's continuously trying to saddle some sort of mystical animal with the head of a bull and the body of a bear?

If so, then like me, you have never been introduced to the concepts of the stock market. This quick review will teach you the basics that'll soon have you predicting pork belly futures like Eddie Murphy.


Stock What? When you buy stock, you are not buying any physical object. You are instead purchasing a claim to partial ownership in a company, from its equipment to its profits.

Corporations sell stock because they need capital to invest in the company. As a buyer, you agree to give them money hoping to reap dividends in the future.

A Little Stock Boutique Around the Corner The image we commonly associate with the stock market is the sales floor hysteria on Wall Street. But be it in New York or in Albuquerque, the market's main function is to allow buyers and sellers to meet.

The three largest stock rendezvous points in the United States are the New York Stock Exchange (NYSE), the American Stock Exchange(AMEX), and NASDAQ.

Loading Your Dice For the Stock Market Craps Shoot With just a trusted stockbroker's phone number you too can become player.

Now, the most common form of exchanging stocks is called selling long. You buy stock at a set price and only make a profit if and when you sell the shares at a higher price.

On the other hand, if you're selling short, you count on the stock price going down. After borrowing (NOT buying) stock from your broker, you sell it at its set price, say $100. Since you still owe your broker the borrowed shares, you can only reap a profit if you buy the stock back at a lower price. Now if you buy them at $50 and return the shares to your broker, you've profited $50 per share.

No Time, No Patience, No Clue! Many people decide that they just can't devote themselves to the stock market, choosing instead to invest in mutual funds. Mutual funds pool the money of investors, let professionals scrutinize the market, and then buy the best shares with that money.

Written by Jorge Aguilar

Have any questions about the stock market? E-mail us!

On the Web

Ameritrade Education Center: Stocks

Investopedia.com: Stock Basics

Thinkquest: the Stock Market

Equity Analytics: Stock Market Resource Center


ABC News.com: A Beginner's Guide to Investing

Glossary of Terms
Become a stock market pro by learning the unique dialect of those sleek, motormouth stock brokers. Here's a list of commonly used terms.

Blue chip company refers to large established corporations whose stock is considered to be less risky than most. Blue chip companies include Microsoft, Coca-Cola, and Wal-Mart.

Penny stocks or microcaps are the opposite of blue chips. Their stocks sell cheap but are very high risk.

IPO stands for: initial public offering. Offered when a company first goes public, this can generate a quick profit if the company gets hot.

The Dow Jones Industrial Average (DJIA) is the number usually shown in the news as either going up or going down. It's measured by averaging how 30 of the top blue-chip companies are doing in the market. The Dow Jones closed with it all-time high of 11,722 on January 14, 2000. It currently hovers around 8,000.


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